Content is king when it comes to websites. Whether it’s content for your landing pages, product pages, blog posts or other pages for your website, your content is what’s going to convert users into customers.
These blog posts help you learn more about how to craft words that are going to help you sell your products and/or services more efficiently.
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A case for writing case studies
You can talk about your business is, what you do and how much it costs. But case studies are an extremely effective way to show prospective customers what you exactly do and what others think about what you do.
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How to make sure your content is accessible
You want to make your site accessible but have to wait for a developer to do it. What's something you can do right now? Make sure the content of your posts and pages are accessible.
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How to blog correctly for your small business
Content marketing offers a great way to advertise your small business. But there are a lot of moving parts. So let's talk about one part: blogging correctly.
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Should your small business be blogging?
It can be very tempting to start blogging for your small business these days. After all, everyone has one now, right? Well, in fact it actually might not be right for your business.
Read This Post About Should your small business be blogging?
Quick ways to help boost your site’s SEO
Are you looking to increase your site's SEO for the new year? There's no magic bullet, but here are a few things that can help you get closer to your goal.
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Show don’t tell with your content
People like to see what you do. But it can be challenging to get that across in simple text-based stories. So to accomplish that, focus on showing prospective customers what you do and not just telling them.
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How to write a case study
Case studies are a crucial part of any digital marketing strategy for your business. But writing them can be a challenge, especially if you've never done it before. So, here are some tips for how to write your case studies.
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A case for writing case studies
You can talk about your business is, what you do and how much it costs. But case studies are an extremely effective way to show prospective customers what you exactly do and what others think about what you do.
Read This Post About A case for writing case studies
Compressing images for your website
Have you ever tried to load a page with large images? It's frustrating. Make sure your site's images are compressed to keep you pages loading quickly.
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Why small businesses should be blogging
Every business, small or large, should have a website. But does every business need to be blogging? The answer is kind of fuzzy, but I'm going to have to say: yes.
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How to make sure your content is accessible
You want to make your site accessible but have to wait for a developer to do it. What's something you can do right now? Make sure the content of your posts and pages are accessible.
Read This Post About How to make sure your content is accessible
How to blog correctly for your small business
Content marketing offers a great way to advertise your small business. But there are a lot of moving parts. So let's talk about one part: blogging correctly.
Read This Post About How to blog correctly for your small business
Should your small business be blogging?
It can be very tempting to start blogging for your small business these days. After all, everyone has one now, right? Well, in fact it actually might not be right for your business.
Read This Post About Should your small business be blogging?
Quick ways to help boost your site’s SEO
Are you looking to increase your site's SEO for the new year? There's no magic bullet, but here are a few things that can help you get closer to your goal.
Read This Post About Quick ways to help boost your site’s SEO
Resist the temptation to use popups
Pop ups are an unfortunate trend on the web these days. While it might seem tempting to add one to your site, the reality is that it creates a bad user experience for you visitors. So don't do it.
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The dilemma of content for a new website
A website is nothing if it doesn't have any content. So make sure you keep that the focus throughout the project to keep it running on time.
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