More and more people are shopping online these days. And more and more businesses are opening up online stores to reach those potential customers. You might be one of those businesses looking to move online. And that’s great. But before you start on this endeavor, let’s take some time to learn more about ecommerce and how to correctly build an online store for your business.
What is Ecommerce?
Ecommerce websites are all of the rage these days. Given everything that’s happening in the world, creating an online store has never made better sense. So over the next few weeks, we’re going to dive into the ecommerce realm as we steam towards Black Friday.
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Top StudioPress Themes for Ecommerce
One of the best parts of WordPress is the multitude of great, prebuilt themes that you can use and change for your website. And no place is better at doing that than StudioPress. So let’s go through some of the top StudioPress themes for ecommerce.
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What You Need to Know About Ecommerce
Creating an online store is no small task. There is a lot that goes into it. From what you use to create the website, to web hosting, to sales tax to how you turn the online order into shipped product, there’s a lot you need to know before you start. This isn’t something you just do in a weekend. So today let’s discuss what you need to know about creating an ecommerce website.
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Exploring Your Options for Creating an Ecommerce Website
When it comes to creating an online store for your business, the good news is that you have a lot of options. And all of the options vary in price, so you will find something that works with your budget. The only trick is figuring out which one is going to work the best for your business, both for your budget and needed functionality and control.
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Top 4 WordPress Ecommerce Plugins
When it comes to creating an online store for relatively cheap, WordPress is going to be one of your best options. And that’s because of the extensive number of quality ecommerce plugins that can help you start selling right now. So let’s go through the list of top plugins you might want to use for your online store.
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How to Plan Out Your New Ecommerce Website
In order for our new online store to be successful we first need to plan it out. After all, as Benjamin Franklin once was misquoted for saying, “failing to plan is planning to fail.” And with ecommerce websites there is a lot to plan out, from the technical side of things, like the service, web host and plugin/extensions to use, to the offline process, like sales tax, processing the orders and figuring out who’s in charge of the website.
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Making Sure You Have Great Product Pages
One of the most important pages on your online store is your product page. This is where the moment of decision happens. If the visitor likes what they see and is convinced, they will decide to end their buyer’s journey and become a customer. So let’s discuss how you can make a great product page that can convert.
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Taking a Walk Through WooCommerce
When it comes to WordPress and ecommerce, there’s probably no better plugin than WooCommerce. Seriously, take a search for WordPress ecommerce plugins, either through Google or the Plugin Directory, and see which one pops up with the first result. I’m willing to bet that it’s going to be WooCommerce. So let’s take a look to see what it is and if it might help your business.
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Taking a Look at Payment Gateways
How are you going to take payments on your website? How are people going to pay you for your products from your website? You do this through a payment gateway. So let’s take a look at a few of the top ones you might want to use.
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Connecting your Online Store with Google Analytics Enhanced Ecommerce
Google Analytics is great. But it’s even better if you enable the Enhanced Ecommerce feature for your online store. Here’s how to do that and what you can learn from it.
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Taking a Walk Through Easy Digital Downloads
If you’re looking to start selling digital products through your online store, you’re going to want to take a look at Easy Digital Downloads. It’s similar to WooCommerce, but built to handle digital products specifically. If you sell software, you’ll want to look into this.
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Creating Web Funnels for Your Website
So you probably know how many people are completing your sales process. But how many people start the process and then drop out? Do you even know how to track that information? That’s where funnels come into play.
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Creating a New Online Store for Your Business on a Budget
For the past four weeks we’ve talked all about ecommerce. We’ve learned what it is, what it involves, what it takes to plan an ecommerce website, some of our options for ecommerce and how to track our efforts.Now it’s time to build an online store.
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A Look at the Best WooCommerce Themes
WooCommerce is a great WordPress plugin that can turn your website into an online store in just a few minutes. But sometimes the styling can look a bit off if your theme isn’t created with it in mind. So here are four of the best themes sold by WooCommerce to help you quickly create a great online store.
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