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Determining if your small business need a new website

It can be challenging to figure out if your small business needs a new website. And it's no small decision. So here are some questions to help you out.

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Planning for your new small business website

So you want a new website for your small business? All successful endeavors begin with a plan. Here's why you should plan, how you should plan some questions you should ask yourself to plan out that new website.

three people looking over a laptop and notes to decide if an online store is good for business

Deciding if an online store is good for your business

An online store might look attractive for your business. But there are potential pitfalls that can sink your business. So think through whether or not selling online is right for your business.

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Five things to do on your Google Analytics account

Google Analytics provides a treasure trove of information about your website's usage stats. But it can be overwhelming when you look at it for the first time. So here are five things you can do to get started.

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Six WordPress plugins to use on every website

There are a lot of WordPress plugins out there for you to use. And it can be challenging to find ones that you know are going to work. So here are six (or seven) plugins I use on every website I build.

Latest Posts

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What to Expect with WordPress 5.6

We're nearing the end of 2020 and that means it's time for the last major WordPress release of the year. WordPress 5.6 is slated to be released on Dec. 8 with updates to the block editor, PHP 8 support, a new default theme and more.

Elements of Digital Marketing

Elements of Digital Marketing

Digital marketing is a pretty big topic, and there are a lot of elements to it. There's the obvious website and social media components, but do you know about content marketing or email marketing? Let's discuss the different elements to help you get a head start.

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What is the goal of your website?

When you're creating a website for your business, you need to know one major thing: what is the goal of the website? What do you need it to do to help your business? That can help you make the right decisions.

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What is Digital Marketing?

Digital marketing is a key aspect of helping your business grow online. But what is Digital Marketing anyway? Why does it matter? And what can you do about it?

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What are website funnels and why should you use them

You probably know how many people are buying your products from your website or completing your lead generation form. But how many people enter your sales process, but leave at some point? Using funnels can help us figure that out to make the website more effective.

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A look at Easy Digital Downloads

Are you trying to sell digital products for your online store? Then you might want to look at Easy Digital Downloads. Let's take a look at what it is and how it might be able to help your business.

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A look at WooCommerce

If you've got a WordPress website and want to turn it into an online store, WooCommerce is probably the first plugin you're going to come across. So let's take a look at what it is and why or why not you might want to use it for your website.

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Making sure your online store is SEO ready

SEO is an incredibly important thing for any website. And it's doubly important for an online store. So let's take a look at how you can make sure your ecommerce website is optimized for search results.

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Making sure your ecommerce website is accessible

If your online store isn't accessible (or if you don't know if it is), you're doing a disservice to your customers. Your website should be usable by everyone know matter what technology they use.

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What you need for a successful ecommerce website

So you want to create an online store. And that's great! But first there are a few things you need to know about beforehand so that you can create the perfect ecommerce website.

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The best themes from the WordPress theme directory

One of the best parts of WordPress is the official theme directory full of free themes. But there are currently over 7,000 themes in the directory. So to help you get started finding the right one, here are four of my favorite themes in the directory.