On the surface, a website might seem like a basic thing. After all, you just need web hosting, a domain and an HTML file to have a website. But in reality, a website that helps your business is a lot more complex than that.
Digital marketing is a pretty big topic, and there are a lot of elements to it. There’s the obvious website and social media components, but do you know about content marketing or email marketing? Let’s discuss the different elements to help you get a head start.
SEO is an incredibly important thing for any website. And it’s doubly important for an online store. So let’s take a look at how you can make sure your ecommerce website is optimized for search results.
Hooking up your ecommerce store to Google Analytics
Last Updated: July 19, 2020
Getting Google Analytics set up for your website is great. But if you run an ecommerce website, did you know that you can also track your ecommerce stats? Here’s how you can do it and why you should set it up today.
Case studies are a crucial part of any digital marketing strategy for your business. But writing them can be a challenge, especially if you’ve never done it before. So, here are some tips for how to write your case studies.
Five things to do on your Google Analytics account
Last Updated: June 30, 2020
Google Analytics provides a treasure trove of information about your website’s usage stats. But it can be overwhelming when you look at it for the first time. So here are five things you can do to get started.
Understanding where a website fits in digital marketing
Last Updated: January 2, 2020
Whether you realize it or not, your business’ website is the rock of your digital marketing efforts. So if you want to utilize it to its full potential, you need to understand where it fits in your marketing efforts.