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Screenshot of the new homepage for jacobmartella.com

A Website Update for 2021

Web Design

It's a new year. And it's a new start for this website. I discuss the redesign and also the refresh in content strategy to help you with your website and digital marketing efforts.

Landing page for the small business website planning guide on JacobMartella.com

The anatomy of a landing page

Digital Marketing, Small Business, Web Design, Web Development

If you're selling a product or a service, you need a landing page to show it off and convert people to be customers. So how do you create the perfect landing page?

WordPress theme directory page on a laptop screen

The best themes from the WordPress theme directory

Small Business, Web Design, Website Planning, WordPress

One of the best parts of WordPress is the official theme directory full of free themes. But there are currently over 7,000 themes in the directory. So to help you get started finding the right one, here are four of my favorite themes in the directory.

The Amazon homepage on a laptop screen

What is the store page?

Ecommerce, Small Business, Web Design, Web Development

The online store is where you begin to turn lookers into paying customers. So how do you make a good store page for your website?

woman looking at the StudioPress themes page on a laptop on a small green desk

What to look for in a pre-built WordPress theme

Digital Marketing, User Experience, Web Design, Web Development, WordPress

Pre-built WordPress themes are a great option if you're short on time and money. But how do you find the one that will grow your business? Here are some guidelines to follow to help you make that right decision.

OceanWP demo homepage on a laptop screen sitting on a wood desk next to a man taking notes

A look at some of the top Gutenberg themes

Ecommerce, Gutenberg, Small Business, Web Design, Website Planning

It's been almost a year since the Gutenberg editor was rolled into WordPress core. And there are a number of themes that are designed and built with it in mind. So let's take a look at some of the top ones.