Latest Posts

WordPress theme directory page on a laptop screen

The best themes from the WordPress theme directory

One of the best parts of WordPress is the official theme directory full of free themes. But there are currently over 7,000 themes in the directory. So to help you get started finding the right one, here are four of my favorite themes in the directory.

A person sketching on a notebook and looking at a tablet device

Website misconception: Design is better than user experience

Going to a cool-looking website is pretty neat. But not being able to use said website is a downer. On the web, website design should never diminish the user experience.

Hands of female designer working on laptop at the wooden table

Website Misconception: Websites should never change (An introduction to the iterative process)

One of the most common misconceptions about websites is that they aren't supposed to change. That you can set it and forget it. Well, that's not exactly true.

woman looking at the StudioPress themes page on a laptop on a small green desk

What to look for in a pre-built WordPress theme

Pre-built WordPress themes are a great option if you're short on time and money. But how do you find the one that will grow your business? Here are some guidelines to follow to help you make that right decision.

OceanWP demo homepage on a laptop screen sitting on a wood desk next to a man taking notes

A look at some of the top Gutenberg themes

It's been almost a year since the Gutenberg editor was rolled into WordPress core. And there are a number of themes that are designed and built with it in mind. So let's take a look at some of the top ones.

Man looking at mobile phone with a desktop computer on a desk

What you can do to make the website build process run smoothly

You might be building your website now with a developer, and you might be wondering how you can keep things running smoothly. That's great! Here are somethings you can do to help the project run on time.

Landing page for the small business website planning guide on JacobMartella.com

The anatomy of a landing page

If you're selling a product or a service, you need a landing page to show it off and convert people to be customers. So how do you create the perfect landing page?

The Amazon homepage on a laptop screen

What is the store page?

The online store is where you begin to turn lookers into paying customers. So how do you make a good store page for your website?

A pop up on the Dallas Morning News website

Resist the temptation to use popups

Pop ups are an unfortunate trend on the web these days. While it might seem tempting to add one to your site, the reality is that it creates a bad user experience for you visitors. So don't do it.

Contact page on JacobMartella.com

What is the contact page?

The contact page might not seem important to you, but to your visitors, it's how they ask you questions. So make sure your contact page is up to snuff.

About page on JacobMartella.com

What is the about page?

The about page is obviously where you talk about yourself and your business. But what real role does it have on your website?