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Elements of Digital Marketing

Elements of Digital Marketing

Digital Marketing, Small Business, Website Planning

Digital marketing is a pretty big topic, and there are a lot of elements to it. There's the obvious website and social media components, but do you know about content marketing or email marketing? Let's discuss the different elements to help you get a head start.

three hands holding pens over top a clipboard with bar graphs on them

What is Digital Marketing?

Digital Marketing, Small Business, Website Planning

Digital marketing is a key aspect of helping your business grow online. But what is Digital Marketing anyway? Why does it matter? And what can you do about it?

woman typing on a laptop inside a coffee shop

Show don’t tell with your content

Content, Small Business

People like to see what you do. But it can be challenging to get that across in simple text-based stories. So to accomplish that, focus on showing prospective customers what you do and not just telling them.

Man sitting on the roof of his apartment building tapping on a silver laptop

Should your small business be blogging?

Content, SEO, Small Business

It can be very tempting to start blogging for your small business these days. After all, everyone has one now, right? Well, in fact it actually might not be right for your business.