• What is an Online Store?

    What is an Online Store?

    What is makes up a website? No, I’m not talking about the HTML, CSS, PHP, JavaScript and the like. Instead, I’m talking about the elements that you see on the page. You know, the header, footer, homepage, contact pages and all of that. Let’s take a look at each of those elements. Today we’re continuing…

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  • Website Trends for 2021

    Website Trends for 2021

    It’s 2021 and of course everyone’s looking ahead to trends for the upcoming new year, from cars to houses to fashion. So let’s hop on that trend and discuss 10 website trends you can expect this year to help guide your website decisions. These will range from ecommerce to web design to content and more.

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  • A Look at the Best WooCommerce Themes

    A Look at the Best WooCommerce Themes

    WooCommerce is a great WordPress plugin that can turn your website into an online store in just a few minutes. But sometimes the styling can look a bit off if your theme isn’t created with it in mind. So here are four of the best themes sold by WooCommerce to help you quickly create a…

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  • Creating a New Online Store for Your Business on a Budget

    Creating a New Online Store for Your Business on a Budget

    For the past four weeks we’ve talked all about ecommerce. We’ve learned what it is, what it involves, what it takes to plan an ecommerce website, some of our options for ecommerce and how to track our efforts.Now it’s time to build an online store.

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  • Creating Web Funnels for Your Website

    Creating Web Funnels for Your Website

    So you probably know how many people are completing your sales process. But how many people start the process and then drop out? Do you even know how to track that information? That’s where funnels come into play.

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  • Taking a Walk Through Easy Digital Downloads

    Taking a Walk Through Easy Digital Downloads

    If you’re looking to start selling digital products through your online store, you’re going to want to take a look at Easy Digital Downloads. It’s similar to WooCommerce, but built to handle digital products specifically. If you sell software, you’ll want to look into this.

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  • Connecting your Online Store with Google Analytics Enhanced Ecommerce

    Connecting your Online Store with Google Analytics Enhanced Ecommerce

    Google Analytics is great. But it’s even better if you enable the Enhanced Ecommerce feature for your online store. Here’s how to do that and what you can learn from it.

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  • Taking a Look at Payment Gateways

    Taking a Look at Payment Gateways

    How are you going to take payments on your website? How are people going to pay you for your products from your website? You do this through a payment gateway. So let’s take a look at a few of the top ones you might want to use.

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  • Making Sure You Have Great Product Pages

    Making Sure You Have Great Product Pages

    One of the most important pages on your online store is your product page. This is where the moment of decision happens. If the visitor likes what they see and is convinced, they will decide to end their buyer’s journey and become a customer. So let’s discuss how you can make a great product page…

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  • How to Plan Out Your New Ecommerce Website

    How to Plan Out Your New Ecommerce Website

    In order for our new online store to be successful we first need to plan it out. After all, as Benjamin Franklin once was misquoted for saying, “failing to plan is planning to fail.” And with ecommerce websites there is a lot to plan out, from the technical side of things, like the service, web…

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  • Top 4 WordPress Ecommerce Plugins

    Top 4 WordPress Ecommerce Plugins

    When it comes to creating an online store for relatively cheap, WordPress is going to be one of your best options. And that’s because of the extensive number of quality ecommerce plugins that can help you start selling right now. So let’s go through the list of top plugins you might want to use for…

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