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Creating a Plan for Your New Small Business Website
Watch Video: Creating a Plan for Your New Small Business WebsiteFailing to plan is planning to fail. If you’re going to create a new website for your business, you first need to plan it out so that you’re successful. Planning, however, can seem like a daunting task. There are a lot of things to think about and getting started can feel overwhelming. So in today’s…
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Creating Content for Your New Business Website
Watch Video: Creating Content for Your New Business WebsiteContent is the most important part of your website — not the design, not the fancy animations and not the tech stack underneath. The content is what’s going to help people who come to your website become clients and customers for your business. So yeah, it’s an extremely important part of the process. But it…
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What You Need Before You Build a New Website
Watch Video: What You Need Before You Build a New WebsiteSo at this point we know we need to create a new website and now we’ve figured out what platform we’re going to use to build this new website. Now it’s time to figure out what we need for this new site. This is a crucial step because taking time now to start to plan…
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Your Best Options for Creating a New Website
Watch Video: Your Best Options for Creating a New WebsiteWhen it comes to creating a new website for your business, there are a lot of great options to build it. You have super simple things like Facebook Marketplace and Etsy. There’s always Wix and Squarespace, which the commercials tell you make it easy to create a website in minutes. There’s Shopify, which allows you…
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Why Websites Cost So Much (and how to lower that cost)
Watch Video: Why Websites Cost So Much (and how to lower that cost)One reason you might be hesitant to create a new website for your business is the cost of a website. Yes, creating a custom website is expensive. The going rate these days seems to be around $5,000. But that price is for a custom website. There are good reasons for that price, and there are…
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Why Your Business Needs to Have a Website
Watch Video: Why Your Business Needs to Have a WebsiteYou need to have a website. Whether you have a business or if you’re a freelancer or even if you’re not, you need to have a website. A website is place that you can call your home online. You can do whatever you want. You can get found more easily in Google searches. You can…
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Determining if your business needs a new website
Watch Video: Determining if your business needs a new websiteYou currently might think that your website needs a new website. But does it really? While obviously if you don’t have a website, the answer is pretty easy: you need one. But if you already have one, then the answer might not be as obvious. And this decision can save you time, money and headaches…
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Website Trends for 2021
Watch Video: Website Trends for 2021It’s 2021 and of course everyone’s looking ahead to trends for the upcoming new year, from cars to houses to fashion. So let’s hop on that trend and discuss 10 website trends you can expect this year to help guide your website decisions. These will range from ecommerce to web design to content and more.
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Accessibility Testing Tools
Watch Video: Accessibility Testing ToolsYour website needs to be accessible. Everyone should be able to use it no matter what technology they use to browse the web. It’s both good morally and can help cover you on the legal side as well. But how do you know if your website is accessible? Are there any tools that can help…
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A Look at the Google Site Kit Plugin
Watch Video: A Look at the Google Site Kit PluginIf you’ve got a website, you’re probably going to want to hook it up to some of the Google tools that are offered like Analytics, Search Console, Tag Manager, etc. But each of those service require different things you need to do in order to connect them to your website, including adding lines of code.…
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Getting Started with Google Tag Manager
Watch Video: Getting Started with Google Tag ManagerGoogle Analytics is great. But if you really want to take a deeper dive into how people are using your website, you’re going to want to add in more tracking snippets from other providers. That’s where Google Tag Manager comes into play.