In today’s day and age, every small business needs to be online. It not only allows people to buy products and services from you without going into your physical storefront, it also helps you get found online and grow your customer base.
But, like anything, your website needs to be built and run correctly. It can be a lot, no doubt. These posts will help you learn what you need to know so that you can create your new website with confidence, and keep it running so it helps your business.
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Determining if your small business need a new website
It can be challenging to figure out if your small business needs a new website. And it's no small decision. So here are some questions to help you out.
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How to blog correctly for your small business
Content marketing offers a great way to advertise your small business. But there are a lot of moving parts. So let's talk about one part: blogging correctly.
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Deciding if an online store is good for your business
An online store might look attractive for your business. But there are potential pitfalls that can sink your business. So think through whether or not selling online is right for your business.
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Five things to do on your Google Analytics account
Google Analytics provides a treasure trove of information about your website's usage stats. But it can be overwhelming when you look at it for the first time. So here are five things you can do to get started.
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Why a website costs what it does (and why it’s worth it)
When you get a quote for the price of a new website from a developer, it can be a bit jarring. But here's what you're really paying for with that new website.
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What is a website header anyway?
What is a website anyway? Let's break down the different elements that make a website a website, starting with the site header.
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Best website hosting for WordPress in 2021
A web host is one of the most important choices you'll make when setting up a website, especially if you sell products online. So here are some recommendations for the best hosting.
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The guide to buying the perfect domain name
Domain names are one of the most important parts of creating a website. Here's how to pick the perfect name for your new website.
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How to create a new website
Creating a new website for your business can be a pretty daunting task. There are a lot of steps that you have to take in order to make sure that you do it correctly. Let's walk through all of the steps you'll need to take to accomplish this.
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A Website Update for 2021
It's a new year. And it's a new start for this website. I discuss the redesign and also the refresh in content strategy to help you with your website and digital marketing efforts.
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What to Expect with WordPress 5.6
We're nearing the end of 2020 and that means it's time for the last major WordPress release of the year. WordPress 5.6 is slated to be released on Dec. 8 with updates to the block editor, PHP 8 support, a new default theme and more.
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The anatomy of a landing page
If you're selling a product or a service, you need a landing page to show it off and convert people to be customers. So how do you create the perfect landing page?
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The different website options to build your new site
The good news is that there are a lot of website options for you to choose from to build your new site. But which one is the best for your business and situation?
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Elements of Digital Marketing
Digital marketing is a pretty big topic, and there are a lot of elements to it. There's the obvious website and social media components, but do you know about content marketing or email marketing? Let's discuss the different elements to help you get a head start.
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What is the goal of your website?
When you're creating a website for your business, you need to know one major thing: what is the goal of the website? What do you need it to do to help your business? That can help you make the right decisions.
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What are website funnels and why should you use them
You probably know how many people are buying your products from your website or completing your lead generation form. But how many people enter your sales process, but leave at some point? Using funnels can help us figure that out to make the website more effective.
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