In today’s day and age, every small business needs to be online. It not only allows people to buy products and services from you without going into your physical storefront, it also helps you get found online and grow your customer base.

But, like anything, your website needs to be built and run correctly. It can be a lot, no doubt. These posts will help you learn what you need to know so that you can create your new website with confidence, and keep it running so it helps your business.

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Determining if your small business need a new website

It can be challenging to figure out if your small business needs a new website. And it's no small decision. So here are some questions to help you out.

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Deciding if an online store is good for your business

An online store might look attractive for your business. But there are potential pitfalls that can sink your business. So think through whether or not selling online is right for your business.

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Five things to do on your Google Analytics account

Google Analytics provides a treasure trove of information about your website's usage stats. But it can be overwhelming when you look at it for the first time. So here are five things you can do to get started.

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How to blog correctly for your small business

Content marketing offers a great way to advertise your small business. But there are a lot of moving parts. So let's talk about one part: blogging correctly.

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Why a website costs what it does (and why it’s worth it)

When you get a quote for the price of a new website from a developer, it can be a bit jarring. But here's what you're really paying for with that new website.

Latest Posts

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What are website funnels and why should you use them

You probably know how many people are buying your products from your website or completing your lead generation form. But how many people enter your sales process, but leave at some point? Using funnels can help us figure that out to make the website more effective.

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A look at Easy Digital Downloads

Are you trying to sell digital products for your online store? Then you might want to look at Easy Digital Downloads. Let's take a look at what it is and how it might be able to help your business.

Screenshot of the WooCommerce homepage on a macbook pro sitting on a wooden table in front of a grey wall

A look at WooCommerce

If you've got a WordPress website and want to turn it into an online store, WooCommerce is probably the first plugin you're going to come across. So let's take a look at what it is and why or why not you might want to use it for your website.

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Making sure your online store is SEO ready

SEO is an incredibly important thing for any website. And it's doubly important for an online store. So let's take a look at how you can make sure your ecommerce website is optimized for search results.

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Making sure your ecommerce website is accessible

If your online store isn't accessible (or if you don't know if it is), you're doing a disservice to your customers. Your website should be usable by everyone know matter what technology they use.

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What you need for a successful ecommerce website

So you want to create an online store. And that's great! But first there are a few things you need to know about beforehand so that you can create the perfect ecommerce website.

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The best themes from the WordPress theme directory

One of the best parts of WordPress is the official theme directory full of free themes. But there are currently over 7,000 themes in the directory. So to help you get started finding the right one, here are four of my favorite themes in the directory.

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How to start a website on a budget

Creating a new website can cost a lot of money. For a custom website, you're looking at a starting point of at least $2,000. But there are ways you can trim that cost. So let's find out a way we can build a new website for half that price.

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Why you should avoid free website builders

A lot of people are looking for free website builders. But if you're serious about a new site and growing your business online, you really should try to avoid them.

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Why you shouldn’t use the new WordPress auto updates feature

WordPress 5.5 brings in a cool new auto updates feature for plugins and themes. While this might seem like a great way to reduce the amount of time you spend updating a website, there are some potential pitfalls that will be a major headache.

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What to expect with WordPress 5.5

WordPress 5.5 is slated to be released on August 11. The second major update of the year features a number of exciting changes to WordPress and the block editor. Let's walk through them.