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      • Small BusinessIn today’s day and age, every small business needs to be online. It not only allows people to buy products and services from you without going into your physical storefront, it also helps you get found online and grow your customer base. But, like anything, your website needs to be built and run correctly. It can be a lot, no doubt. These posts will help you learn what you need to know so that you can create your new website with confidence, and keep it running so it helps your business.
      • AccessibilityDid you know that roughly 54 million people in the United States have some sort of disability? And that those disabilities could cause them to use the internet in a different way than you do? Web accessibility is the process of making sure your website is able to be accessed by everyone no matter whether they use a mouse, keyboard, screen reader or some other technology to browse the web. It can be challenging work, especially if you have a complicated website. But it’s necessary and it is worth it. These posts will walk you through how to make sure your website is accessible for everyone.
      • Digital MarketingIn a quick nutshell, digital marketing is the advertising of your products or services online. This includes your website, your ads, whether on Google, Facebook or elsewhere, social media posts, email marketing and more. There is a lot to learn about when it comes to digital marketing. These posts will help to walk you through the many different aspects of it to help you get a better understanding.
      • EcommerceEcommerce continues to grow across the world, and there’s no sign that it will slow down anytime soon. It can be very tempting to start to move your sales process online, especially in an era of social distancing and increased online browsing. But it’s not as simple as you might think. Your website needs to be built correctly for it. There are offline processes that you have to create. And you need to understand tax laws (and I can’t really help you out there). These posts will walk you through those steps for your website. So that by the end you’ll have the confidence to get your store online.
      • SEOSearch Engine Optimization is a vital part of every website. The majority of your traffic is going to come from search engines. So making sure that the search engines like your website enough to rank it highly for people to see. It is a challenging topic to learn. There are a lot of moving parts. But these posts can help you get started so that you can improve your SEO and start driving more traffic to your website.
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      • Website Planning“Failing to plan is planning to fail,” or so the saying goes. If you’re looking to create a new website for your business, you first need to plan it out so that you know what you’re doing. These posts will walk you through the planning process for a new website. That way you can be confident every step of the way and end up with a great website.
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Category: Website Planning

  1. Home
  2. Website Planning
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  • three hands holding pens over top a clipboard with bar graphs on them

    What is Digital Marketing?

    October 8, 2020

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    Digital Marketing, Small Business, Website Planning

    Digital marketing is a key aspect of helping your business grow online. But what is Digital Marketing anyway? Why does it matter? And what can you do about it?

    Continue Reading: What is Digital Marketing?
  • Threads WooCommerce theme homepage on a laptop sitting on a guitar amp

    Best WooCommerce themes for ecommerce websites

    October 11, 2019

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    Ecommerce, Small Business, Web Design, Website Planning

    WooCommerce is the most used WordPress plugin for ecommerce websites. But sometimes it can be tricky to get your theme set up to integrate it nicely with the design. So here are some top WooCommerce themes you might want to try out.

    Continue Reading: Best WooCommerce themes for ecommerce websites
  • Screenshot of the Easy Digital Downloads homepage on a silver laptop

    A look at Easy Digital Downloads

    September 22, 2020

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    Ecommerce, Small Business, Website Planning, WordPress

    Are you trying to sell digital products for your online store? Then you might want to look at Easy Digital Downloads. Let’s take a look at what it is and how it might be able to help your business.

    Continue Reading: A look at Easy Digital Downloads
  • Screenshot of the WooCommerce homepage on a macbook pro sitting on a wooden table in front of a grey wall

    A look at WooCommerce

    September 17, 2020

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    Ecommerce, Website Planning, WordPress

    If you’ve got a WordPress website and want to turn it into an online store, WooCommerce is probably the first plugin you’re going to come across. So let’s take a look at what it is and why or why not you might want to use it for your website.

    Continue Reading: A look at WooCommerce
  • Screenshot of the Google search homepage

    Making sure your online store is SEO ready

    September 15, 2020

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    Digital Marketing, Ecommerce, SEO, Website Planning

    SEO is an incredibly important thing for any website. And it’s doubly important for an online store. So let’s take a look at how you can make sure your ecommerce website is optimized for search results.

    Continue Reading: Making sure your online store is SEO ready
  • Woman paying with a credit card

    What you need for a successful ecommerce website

    September 8, 2020

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    Ecommerce, Small Business, Website Planning

    So you want to create an online store. And that’s great! But first there are a few things you need to know about beforehand so that you can create the perfect ecommerce website.

    Continue Reading: What you need for a successful ecommerce website
  • Blank white photos, iPhone and notebook on a wood table

    How to start a website on a budget

    August 21, 2020

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    Digital Marketing, Ecommerce, Small Business, Web Design, Website Planning

    Creating a new website can cost a lot of money. For a custom website, you’re looking at a starting point of at least $2,000. But there are ways you can trim that cost. So let’s find out a way we can build a new website for half that price.

    Continue Reading: How to start a website on a budget
  • WordPress theme directory page on a laptop screen

    The best themes from the WordPress theme directory

    September 1, 2020

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    Small Business, Web Design, Website Planning, WordPress

    One of the best parts of WordPress is the official theme directory full of free themes. But there are currently over 7,000 themes in the directory. So to help you get started finding the right one, here are four of my favorite themes in the directory.

    Continue Reading: The best themes from the WordPress theme directory
  • Person frustrated with a WordPress website

    Why you should avoid free website builders

    August 18, 2020

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    Digital Marketing, Small Business, Web Design, Website Planning

    A lot of people are looking for free website builders. But if you’re serious about a new site and growing your business online, you really should try to avoid them.

    Continue Reading: Why you should avoid free website builders
  • woman working on a laptop creating an ecommerce website at night with a man working on a desktop computer behind her

    What you need to know before creating an ecommerce website

    July 28, 2020

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    Ecommerce, Website Planning

    It might seem easy to create an ecommerce store. After all, the ads you see say it is. But like an iceberg in the sea, there’s more to it than what initially meets the eye.

    Continue Reading: What you need to know before creating an ecommerce website
  • Group of people working around two laptops on a wood table

    What to be ready for in the discovery phase

    September 14, 2018

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    Small Business, Website Planning

    Once you have a plan and selected a developer, it’s time for the discovery phase of the website process. This is a crucial step, so to help you out, here are somethings to be ready for.

    Continue Reading: What to be ready for in the discovery phase
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