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Category: Digital Marketing

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  2. Digital Marketing
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  • Screenshot of the Google search homepage

    Making sure your online store is SEO ready

    September 15, 2020

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    Digital Marketing, Ecommerce, SEO, Website Planning

    SEO is an incredibly important thing for any website. And it’s doubly important for an online store. So let’s take a look at how you can make sure your ecommerce website is optimized for search results.

    Continue Reading: Making sure your online store is SEO ready
  • Blank white photos, iPhone and notebook on a wood table

    How to start a website on a budget

    August 21, 2020

    •

    Digital Marketing, Ecommerce, Small Business, Web Design, Website Planning

    Creating a new website can cost a lot of money. For a custom website, you’re looking at a starting point of at least $2,000. But there are ways you can trim that cost. So let’s find out a way we can build a new website for half that price.

    Continue Reading: How to start a website on a budget
  • Person frustrated with a WordPress website

    Why you should avoid free website builders

    August 18, 2020

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    Digital Marketing, Small Business, Web Design, Website Planning

    A lot of people are looking for free website builders. But if you’re serious about a new site and growing your business online, you really should try to avoid them.

    Continue Reading: Why you should avoid free website builders
  • Screenshot of the Ecommerce section of Google Analytics

    Hooking up your ecommerce store to Google Analytics

    April 23, 2020

    •

    Digital Marketing, Ecommerce

    Getting Google Analytics set up for your website is great. But if you run an ecommerce website, did you know that you can also track your ecommerce stats? Here’s how you can do it and why you should set it up today.

    Continue Reading: Hooking up your ecommerce store to Google Analytics
  • Screenshot of the Google PageSpeed Insights homepage

    What is Google PageSpeed Insights and why does it matter?

    July 14, 2020

    •

    Digital Marketing, User Experience, Web Design, Website Maintenance

    Your page loading time is extremely important in today’s web. And Google PageSpeed Insights helps you figure out the ways you can speed up your website right now.

    Continue Reading: What is Google PageSpeed Insights and why does it matter?
  • person writing in a notebook that's also holding a smartphone

    How to write a case study

    December 11, 2019

    •

    Content, Digital Marketing

    Case studies are a crucial part of any digital marketing strategy for your business. But writing them can be a challenge, especially if you’ve never done it before. So, here are some tips for how to write your case studies.

    Continue Reading: How to write a case study
  • Man sitting on the roof of his apartment building tapping on a silver laptop

    Should your small business be blogging?

    April 30, 2020

    •

    Content, SEO, Small Business

    It can be very tempting to start blogging for your small business these days. After all, everyone has one now, right? Well, in fact it actually might not be right for your business.

    Continue Reading: Should your small business be blogging?
  • Person looking at web marketing statistics and graphs on an iPad

    Website Misconception: People will find you automatically (an introduction to web marketing)

    May 28, 2020

    •

    Digital Marketing, SEO, Website Maintenance

    So you’ve just made your new website live. Awesome. People should just flock to your site, right? Not exactly. People won’t just automatically find your website. You have to work for it.

    Continue Reading: Website Misconception: People will find you automatically (an introduction to web marketing)
  • Man writing something down on notepad next to a laptop

    Quick ways to help boost your site’s SEO

    January 11, 2019

    •

    Content, SEO, Small Business

    Are you looking to increase your site’s SEO for the new year? There’s no magic bullet, but here are a few things that can help you get closer to your goal.

    Continue Reading: Quick ways to help boost your site’s SEO
  • Man writing something down on notepad next to a laptop

    A look at some of the top SEO WordPress plugins

    December 9, 2019

    •

    SEO, Small Business

    SEO is basically everything on the web these days. And if you’re using WordPress, there are a ton of plugins that can help you out with that. But which one should you go with? Here are a few of my suggestions.

    Continue Reading: A look at some of the top SEO WordPress plugins
  • Man writing something down on notepad next to a laptop

    Website Misconception: SEO is a one-time thing

    May 12, 2020

    •

    SEO, Small Business, Web Design

    If you have a website, you’ve probably heard about SEO. But maybe you think that it’s just a one-time thing that you take care and then it’s done. Think again.

    Continue Reading: Website Misconception: SEO is a one-time thing
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